SEM

What is SEM?
SEM is a form of paid online advertising that pays for space on search engine result pages (SERPs). This means that the ad can appear at the top or bottom of the results, where searchers are more likely to see it and view by customers.
SEM can make a business connect with their customers when people are specifically looking for the kind of product or services they offer. Learning the basics of SEM and using the right strategies could have an increased rate of traffic coming to websites and conversions.